Communication Design

Course Overview

This comprehensive program cultivates versatile designers over six semesters. It covers fundamental Design Principles, Digital Tools, Art History, progressing to advanced topics like UX/UI Design, Motion Graphics and Emerging Technologies like AI integrated UX-UI. The curriculum balances core subjects with electives, enhancing both creative and professional skills. It incorporates Industry-Relevant Subjects, Ethical Considerations and a Capstone Project, preparing graduates for diverse design careers in the digital age.

Duration : 4 Years- AI Integrated Degree Course ( B. Design)
(UGC Approved)
One year - Diploma Course

Eligibility : Passed 10+2 in any stream

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CAREERS: Students in this stream are encouraged to craft powerful visual stories across media. They work with brands, advertising agencies and digital platforms to build expertise in graphic design, branding, UI/UX, photography, film and motion graphics. Career mentoring and industry guidance equip them to succeed as creative strategists, visual communicators or independent creators.

Take the Leap into Design

Course Highlights

Design Thinking
Digital Tools
History of Art
Visual Representation
Elements of Design
Materials for Design
Colour Theory
UX Design Principles
Typography
Motion Graphics
Print Media Design/ Social media Design
Layout Design /Concept Design
Illustration Techniques/Basics of Game Design
Interactive Design
3- Design Principles
Emotional Intelligence
Problem Solving & Innovation
Cyber Sphere &Security
Leadership Skills
Research Methodology
Legal Aspects in Design-IPR Law

Audio Visual techniques
Informative Data Design/ E Commerce Design
Portfolio Development
Advance User Experience Design
AR VR Design principles
Basics of photography
Character Design
Branding Design/ Packaging Design
Advance User Interface Design
Service Design principles
Advance photography
Context Setting
Sound Design / Interactive Design for Mobiles
Advance Prototyping & Editing
Computer Aided Design (Latest Software)
Finance Management
Consumer Rights
Capstone Project /Major Project
Case Study / Research

Foundation of Artificial Intelligence (AI) in Design
AI Tools and Technologies for Designers
Visual Representation
Data-Driven Design and Personalization
Generative AI for Creative Exploration
AI-Enhanced Prototyping and User Testing
Strategic Implementation of AI in Design Projects
Emerging Technologies and the Future of Design
Continuous Learning and Development in AI+ Design
Any one Foreign Language
Basics of Digital Marketing
Social Media Marketing
Communication Skill
Analytical Skill
Public Speaking
Industry Project/Internship

Learning Outcome

Develop a strong foundation in visual communication principles, including typography, color theory, composition, and visual hierarchy.
Demonstrate the ability to conceptualize and communicate ideas visually across print, digital, and interactive media.
Apply design thinking and creative problem-solving methods to address communication challenges for diverse audiences.
Use industry-standard design tools and software to create effective visual narratives and design solutions.
Create and manage brand systems, layouts, and visual identities across multiple platforms.
Exhibit professional competencies including portfolio development, presentation skills, collaboration, ethics, and project management.

How to apply

1. Application Form

Fill an online / offline application form with your details and pay Application Fees

2. Aptitude Test

Appear for S.S. Design Aptitude Test (SSDAT) in online / offline mode

3. Interview

Upon successful result, a Personal Interview will be conducted

4. Fee and Documents

Complete the formalities by submitting Fees and Documents and get enrolled

Scholarships

A scholarship of up to 50% on Tuition fees may be awarded based on merit, considering the performance of applicants in the S.S. Scholarship test, which includes a written exam followed by a personal interview.

To continue availing the scholarship in all the years of the program, the student has to maintain a minimum GPA all through the semesters

The scholarship amount is completely at the discretion of SSID management and no further requests will be entertained.